PRESS RELEASE: What’s New on the Olympic Channel in November
MADRID – 3 November 2016 – Whether you’re looking to pick up nutrition and fitness tips from Olympians, discover new athletes, or learn about the legacies of Olympic host cities, the Olympic Channel has got you covered with new original series premiering this month. From Transform My Meal featuring chefs from around the world re-working how athletes eat to how the Olympic Games can change a nation with Flame Catchers, viewers are invited to go behind the scenes with their favourite sports and athletes exclusively on the Olympic Channel digital platform.
First on the November schedule is the series premiere of Transform My Meal on Thursday, 3 November with four episodes. In this lifestyle cooking series, world-class professional chefs help Olympic athletes transform their boring eating habits into gourmet dishes while preserving nutritional values. Long distance runner Carles Castillejo (ESP) meets with top chefs from Barcelona to turn a bland dish of macaroni into a festival of flavours. Sailor Jonathan Lobert (FRA) learns how to cook a crunchy fish dish from Chef Christopher Coutanceau in La Rochelle, France. Gymnast Erika Fasana (ITA) meets Chicco Cerea, a local chef in Brusaporto, Italy, to prepare a delicious Carpaccio. And Rio 2016 silver medallist in rowing Richard Schmidt (GER) learns how to cook a nice risotto from chef David Kikillus. The series is produced by MediaPro from Spain.
For a humorous and unique take on the world of sports, you won’t want to miss Kids Call premiering on Friday, 11 November. In this series of short videos, youngsters take to the mic to give their reactions to the performances of Olympic athletes. Suitably impressed by what they see, these kids ask themselves if they could emulate the stars. The five premiere episodes will feature kids’ commentary on athletics, bobsleigh and gymnastics as well as their thoughts on animals in sports and team uniforms. The series is produced by VICE from the U.S.A.
To get a personal look at what it takes to be an up-and-coming athlete in the Middle East & North Africa, watch Generation Rise premiering with eight episodes on Monday, 14 November. The series features many Rio 2016 Olympians and athletes from this region on the rise including Hasnaa Lachgar (MAR-Boxing), Sheik Saeed Al Maktoum (UAE-Shooting), Yousef Mirza (UAE-Cycling), Farhan Sultan (BRN-Swimming), Ali Khamis (BRN-Athletics), Alzain Tareq (BRN-Swimming), Najmed Khedmati (IRI- Shooting) and Reza Yazdani (IRI-Wrestling). The series is produced by Ultramarine Films from Qatar.
Looking for workout tips? Then check out Hitting the Wall premiering with three episodes on Wednesday, 16 November, where social influencers from the fitness world are put to the test by the workouts of 12 Olympians. Demonstrating their world-class workouts are Rio 2016 silver medallist fencer Enzo Lefort (FRA), Sochi 2014 Olympic gold medallist curler Kaitlyn Lawes (CAN), and Rio 2016 Olympic gold medallist sprinter Natasha Hastings (USA). The series is produced by Whistle Sports from the U.S.A.
Flame Catchers tells the stories of how hosting the Olympic Games has sparked defining moments for a nation’s sporting culture. Premiering on Monday, 21 November, with the “London 2012 Legacy in Action”, we conquer the Legacy Loop with London 2012 Olympic gold medal winning canoeist Etienne Stott (GBR), and meet a teenager emulating Rio 2016 Olympic silver medallist Jessica Ennis-Hill (GBR) and an Olympic baby named after the heptathlete four years after the Games there. The series is produced by Whisper Films from Great Britain.
Olympic Channel original programming showcases both short form and long form content focusing on elite athletes and their quest for success as part of the channel’s overall mission to reach younger generations and fans through content that strengthens their connection to the Olympic Movement outside of the Games themselves. The scope of the Olympic Channel’s original programming covers a diverse array of subjects including training, educational and youth-oriented topics, sustainability, sports science and nutrition, healthy and active lifestyles, historical footage and official films from the IOC’s archives.
The Olympic Channel is a new, ground-breaking digital platform where fans can experience the power of sport and the excitement of the Olympic Games all year round, and is available worldwide via mobile apps for Android and iOS devices and at olympicchannel.com.
About the Olympic Channel
The Olympic Channel is a new, multi-platform digital experience where fans can discover, engage and share in the power of sport and the excitement of the Olympic Games all year round. A free platform offering original programming, news, live sports events and highlights, the Olympic Channel provides additional exposure for sports and athletes 24 hours a day, 365 days a year. The Olympic Channel was launched in August 2016 in support of the IOC’s goal, set out in Olympic Agenda 2020, of providing a new way to engage younger generations, fans and new audiences with the Olympic Movement. Founding Partners supporting the Olympic Channel are Worldwide TOP Partners Bridgestone and Toyota. The Olympic Channel is available worldwide via mobile apps for Android and iOS devices and at olympicchannel.com
Olympic Channel Communications Manager firstname.lastname@example.org
About Whistle Sports
Whistle Sports creates, curates and delivers compelling sports content for fans and brands across multiple social, digital and TV platforms. Since its formal launch in 2014, Whistle Sports has built an active, global community with 455 of the world’s most engaging sports content creators that now encompasses over 268 million aggregate subscribers, fans and followers with a growth rate of over 2.2 million a week. The company’s investors and equity holders include Tegna, NBC Sports, Sky Sports, Liberty Global and Emil Capital, as well as multiple professional sports leagues.